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Colourful, red coral growing Colourful, red coral growing

Help Restore Reefs

Through its Sustainable In A Generation Plan, Mars, Incorporated—the parent company of the DINE® brand—is dedicated to making measurable environmental progress, not only in its own operations but by improving the lives of those in its supply chain.

YouTube Channel page

The film that
grows coral

YouTube Channel page

Rebuilding coral reefs is a complex task, but for you, it couldn’t be easier. Ad revenue from our YouTube video will be donated to our partner, The Nature Conservancy, to support coral reef restoration projects. It means with every view, you help to bring life back to our oceans.

YouTube Channel page

Here’s what you need to do:

  • 1 Watch our film above and learn more about the beauty of Hope Reef.
  • 2 Don’t skip the ads. Every view = more ad revenue = more proceeds to restore reefs.
  • 3 Tell your friends! Share our film with #HopeGrows and invite others to join the important cause.
  • 4 Visit our channel that grows coral to explore behind the scenes of Dine Hope Reef and view other films that grow coral
Drone shot of the island near Salisi 'Besar Drone shot of the island near Salisi 'Besar
Stacks of Reef Stars Stacks of Reef Stars

Listen to our hope grows song

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Of course, all this beautiful new growing coral, needs an equally inspiring soundtrack! So we teamed up with composer Biggi Hilmars to score our film with an original song that captures the essence of hopeful revival. Every play raises more money for reef restoration, so the more you listen to it, the more you help.

Put your name
to the cause!

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Want to show your support? Here’s how you can help:

  • 1 Search HOPE GROWS on your GIPHY keyboard on Facebook, Instagram, Twitter, or WhatsApp.
  • 2 Select your initial surrounded in beautiful digital coral.
  • 3 Share on your social media channels with #HopeGrows to encourage your friends to spread hope!

Download the educational A-Z

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The DINE® Hope Reef is more than just four letters. The project is helping create a thriving marine ecosystem. Download our A-Z to learn about the inhabitants through our unique growing font as we journey through the alphabet.

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Buy DINE®,
a brand helping to restore coral reefs

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Through its Sustainable In A Generation Plan, Mars, Incorporated—the parent company of the DINE® brand—is dedicated to making measurable environmental progress, not only in its own operations but by improving the lives of those in its supply chain.

For DINE®, this means recognising that pet parents now want more for their pets than high quality, nutritious food—they also want to play an active part in protecting the planet. Because we believe HOPE is sparked by action, we're helping restore coral reefs with the aim of supporting ocean health.

Eager to work
together?

Are you a business or organisation wanting to leave a positive pawprint promise on the world? Let’s explore how we restore coral reefs together.